Usability Tools Podcast with Jared Spool & Brian Christiansen

Jared Spool discusses tips and tools for improving your site's user experience with Christine Perfetti and Brian Christiansen. They share someone UIE's most important findings from our decades of research on web design and usability.

Episode #5 Inherent Value Tests

September 17, 2007  ·  25 minutes

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This week, Christine Perfetti asks Jared Spool about one of UIE's most valuable usability testing techniques, Inherent Value Tests. Inherent Value Testing gives the team important information about how well a web site communicates the inherent value the designers are putting into the site.

Show Notes

Each week in our Usability Tools Podcast, I will be sitting down with UIE's Managing Director, Christine Perfetti to discuss tips and tools for improving your site's user experience. The goal of our weekly podcast is to share some of the most important findings from UIE's research on web design and usability.

This week, Christine Perfetti asked me about one of UIE's most valuable usability testing techniques, Inherent Value Tests. Inherent Value Testing gives the team important information about how well a web site communicates the inherent value the designers are putting into the site. In this podcast, Christine and I discuss:

» How inherent value tests help measure how your site communicates your product's value » How inherent value tests are different than traditional usability testing techniques » How to recruit users with this technique » How to combine inherent value tests with other types of tasks